EMPORIO ARMANI Group opened its first online store In China for its Emporio Armani brand


The move is further evidence of the luxury goods sector continuing its attempts to appeal to the country's fast-growing, high-end consumer market.



After an approximate 10 per cent rise in 2010, global sales of luxury goods were expected to slow in 2011 almost everywhere except in Asia, the FT said, citing the consultancy firm Bain.
Online retail sales in China, which has the world's largest web population of at least 420 million, soared 117 percent last year to 39 billion dollars (29 billion euros), according to iResearch, a Beijing-based research firm.


Online sales of luxury goods were expected to rise and contribute five percent of total sales in 2011, up one percent from this year, the report said, citing research group Precepta.

Armani said it was "the first fashion brand to offer a 'flagship store' online experience in China." The website is backed by Yoox, an Italian online fashion retailer that has grown rapidly during the global economic crisis.

The Armani Group has more than 5,000 employees and 13 factories, producing clothes, as well as accessories, eyewear, watches, jewellery and perfume. Armani Onling store Offer Products Like Armani Underwear,Armani Suit,Armani Leather Shoes,Armani Jeans, Armani Watch, Armani  Sunglasse, Armani Jewellery and many more.

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